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How AR and VR are Transforming the Future Businesses

In the ever-changing world of business, it’s no secret that things are changing quickly. AR and VR are two technologies that are quickly transforming the future of business. Not only are they making our lives easier, but they’re also driving business transformation. According to Statista, the augmented reality and virtual reality market is expected to reach $30.7 billion in 2021 and close to $300 billion by 2024.

Augmented and virtual realities are two crucial components for businesses these days. Many business projects are seeing improvement due to AR and VR. Also, various training programs and support services, such as IT Support New Orleans, are available to teach people how to use them.

Here, we’ll look at how AR and VR play an essential role in improving businesses. First and foremost, AR and VR can be used to improve customer experience. By providing a realistic experience, customers can better understand what products or services are offered. Additionally, this can help to create a more positive customer relationship. In some cases, this can even lead to increased sales.

How AR and VR are Transforming the Future of Businesses

VR and AR are quickly changing the way we do business. With the global VR and AR market revenues slated to grow by $125 billion from 2020 to 2024, these emerging technologies are going to revolutionize business as we know it. Let’s take you through a few industries and show you how AR and VR are transforming them:

1. Retail & eCommerce

It is a fact that consumers are increasingly shifting towards online shopping. It has become very convenient and easy for them to buy products through online platforms. But the thing is that most online products are shown to the customers with low-resolution images. If you have a product that needs to be sold online, it is important to have high-quality photos of the products shown to the customers. With the use of Augmented Reality, businesses can get more sales and also improve their brand visibility.

2. Healthcare

In the future of medicine and healthcare, virtual reality and augmented reality technologies will be important. Training in medical procedures will be done with the tech. Students can watch virtual reality surgeries and dissections to develop and hone their surgical skills. Recent studies have shown that the use of motor learning techniques can actually aid in the recovery process after a brain injury. This technology can be used to help individuals with Autism and Aspergers and those with memory loss due to diseases such as Alzheimer’s.

3. Education

AR is not only new technology, but it’s an innovative platform that will continue to improve the way we think about education. With the power of AR, students can study anywhere, anytime, and learn anything they want. It also helps them understand their respective topics’, and AR apps provide students with immersive content.

AR has a lot to offer in the tech and educational industry. For example, it can engage students more effectively in learning. Additionally, it can help educators create more engaging and interactive lessons for their students.

4. Manufacturing

Manufacturing will change a lot as a result of augmented reality and virtual reality. Product design will change in the near future. Companies will no longer require the creation of physical prototypes for testing. Virtual reality and augmented reality will speed the process up and allow real-time input from partners across the globe.

5. Real Estate

The construction and property world is going to benefit from the advances in virtual reality and augmented reality. Construction processes will be changed much in the same way as manufacturing. Structural problems and design issues will be identified and eliminated at the digital stage. Builders, electricians, and plumbing will use augmented reality to find obstacles during construction.


So far, we have seen the varying effects of modern technologies and how they will impact different business domains. The growth of both augmented and virtual reality will be tremendous in the near future. Augmented reality is an overlay of digital content in the real world. Virtual reality is a simulation of a three-dimensional environment that can be experienced by wearing special equipment. They are both growing in popularity, with many believing they have the potential to revolutionize different business sectors.

Post courtesy: Bridget Juelich, Sales & Marketing Manager at CommTech.

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