Digital Media Marketing​

How to Increase Brand Visibility on Instagram

Did you know that over 500 million people use Instagram every day at 1 billion people use it every month?

Whether you’re an independent influencer or you’re trying to expand your small business, brand visibility is an essential ingredient for your success. Since there are so many great accounts on this platform, you’ll have to be clever if you want to stand out and attract a large audience.

So what can you do to increase brand visibility on Instagram? Keep reading for 5 sure-fire tips that will give you stellar results.

1. Write Captivating Captions

If you want to increase visibility on Instagram, then you need to turn the algorithm in your favor by boosting engagement on your posts. In order to pull this off, take some time to come up with captivating captions before you publish.

Asking questions is always a nice way to invite your followers to comment.

2. Jazz Up Your Stories

When it comes to increasing visibility on Instagram, you should never underestimate the value of your stories. While it’s important to make sure that your photos or videos are high-quality, you can do so much more by taking advantage of Instagram’s design tools.

By incorporating GIFs, music, polls, and other stickers, people will never want to skip your stories.

3. Use a Clever Mix of Hashtags

Hashtags are an amazing tool that can help hundreds or even thousands of new people discover your page.

To maximize your visibility and longevity at the top of hashtag pages, it’s good to use a mix of popular and niche hashtags. The popular hashtags are guaranteed to get lots of views while the niche hashtags can help expose you to your target audience.

4. Experiment With the Frequency of Your Posts

Posting too much could annoy your followers while not posting enough could cause them to lose interest in you. This is why it’s wise to play with the amount you post until you’ve found the sweet spot that earns the most amount of positive feedback.

You should also be mindful of what time you make your posts since you’ll want your target audience to be online right after you publish them.

5. Consider Buying Instagram Likes

Another solid way to increase brand visibility is to purchase instagram likes.

Before new people follow your profile, they may investigate your content to see if your account is worthwhile. Once they see that your posts get lots of likes, this is a sign that they’ll enjoy all your posts.

Now You Know How to Increase Brand Visibility

As you can see, there are many simple tricks that can help boost brand visibility on Instagram. By following this guide, you’ll notice that your account has more followers, likes, comments, and more in no time.

Was this article on how to increase brand visibility on Instagram helpful to you? If you’re passionate about becoming a social media expert, then our site has lots of great resources for you. Click around our blog so you can find more expert marketing advice.

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