It might surprise you to learn that there are over 600,000 new businesses in the US each year. This does not mean that all businesses become successful, though. To maximize your chances of success, you’ll need to prioritize developing a solid SEO strategy.
This is especially true when it comes to monitoring backlinks.
Knowing how to monitor backlinks is something that can seem difficult at first, but it’s easier to understand than you think. Let’s take a look at everything you need to know about backlinks monitoring.
Your Could Negatively Impact Your SEO if You Don’t
By keeping an eye on your backlinks, you can quickly identify and disavow any harmful links. To do so, you’ll need to use a tool like Ahrefs. This is the industry-leading backlink analysis tool that allows you to see all the backlinks pointing to your website.
Links from low-quality websites can hurt your rankings, so it’s important to stay aware and remove any that are from spammy or low-quality sites. The sooner you do this, the better.
Backlinks Can Help Increase Traffic
Backlinks from high-quality websites can improve your search engine rankings and help you get more traffic.
This is due to the fact that Google uses backlinks as a ranking factor. So, if you have a lot of high-quality backlinks pointing to your website, it’s likely that your site will rank higher in search results.
Backlinks Can Help You Identify Customer Reviews
Customer reviews are important for businesses, as they can help you identify areas that need improvement. If you see a lot of backlinks from sites that are reviewing your products or services, it’s a good sign that people are talking about you online. This is a valuable way to get feedback and help improve your business.
Interestingly, many business owners neglect this opportunity — do your best to not fall into this category.
Not quite sure how you can improve your backlink monitoring? This resource has plenty of useful information. Click here for more.
You Can Avoid Spending Money on Low-Quality Links
If you’re paying for backlinks, it’s crucial to make sure that you’re not wasting your money on links from low-quality websites.
As previously mentioned, these links can actually hurt your SEO, so it’s important to be careful about the websites you’re paying for links from. There are a few ways to check the quality of a website, such as looking at the Domain Authority, PageRank, and Alexa Rank.
Keep this in mind when moving forward.
How Do I Effectively Monitor Backlinks?
Not every site owner understands how to go about backlink monitoring. The good news, though, is that it’s much easier than most people believe. Let’s take a look at the key factors you need to consider.
Filter Your Data Appropriately
This means that you need to be able to identify the differences between high-quality and low-quality links. There are a few different factors that you can use to determine the link quality, such as PageRank, Domain Authority, and Alexa Rank. Filtering data can easily save you hours of time.
Organize Your Data
Once you have gathered all of your backlink data, it’s important to organize it in a way that makes sense. This will make it much easier for you to identify patterns and trends. Otherwise, you’ll need to spend time sifting through a large amount of information.
This is especially true for those who own large sites.
Analyze Your Data Regularly
If you want to be successful at backlink monitoring, you need to make sure that you’re analyzing your data on a regular basis. This will help you identify any new backlinks, as well as any changes in link quality.
Catching these changes as soon as possible is crucial. This will help you avoid bad/broken links. Conversely, you can also identify what type of links are driving the most traffic to your site.
Export Your Data Reports
This is a very important step, as it allows you to keep a close eye on your backlink profile. You can use this data to improve your link-building strategy and make sure that you’re only getting high-quality links.
You can then consult this report at a later date if need be. Even if you rarely consult this information, it’s highly recommended that you archive it. It’s not uncommon to encounter issues if you aren’t able to find certain data in the future.
What Should I Look For in Backlink Monitoring Software?
When you’re looking for backlink monitoring software, there are a few key factors that you need to keep in mind.
First and foremost, you need to make sure that the software is able to filter your data appropriately. This way, you can easily identify high-quality and low-quality links.
It’s essential to choose software that is easy to use and understand. There’s no point in using software that’s complicated and difficult to navigate. You also need to make sure that the software is affordable.
There’s no need to spend a fortune on backlink monitoring software — there are plenty of great options available at a reasonable price.
Knowing How to Monitor Backlinks Doesn’t Have to Be Complicated
Creating a strategy to monitor backlinks might seem complex, but it’s easier than you might expect it to be. Keep the above guidelines in mind so you can avoid problems you may have otherwise dealt with.
Need other useful info that can help you out later on? Be sure to take a look at our blog!
