How to Avoid Mistakes in eCommerce Product Photography

We all make mistakes, don’t we? But, repeating mistakes over and over again can ruin your eCommerce brand. Of course, one single mistake can lead to your products looking dull and unattractive. And, it may result in making you lose a lot of conversions. It is important to understand that product images are the essence of any eCommerce business. So, you definitely cannot compromise with the product photography as it will make you lose business profitability. 

An eCommerce product photo should be interesting enough to entice users to purchase it. There is a lot to consider when conducting eCommerce photography, from providing appropriate captions to ensuring that you are submitting a high-quality image. People, however, do make mistakes! What exactly are such mistakes? So, in this piece, we’ll go through some of the most typical e-commerce photography blunders. Are you excited to know more? Let’s get into the specifics of the blog.

Images Not Scaled Properly

When you market the products online, it is really important to scale your merchandise properly. However, brands usually miss this point. The relative scale of the product needs to be specified and any shopper that visits your stores should be able to analyze that look. For this, the photographer can use distinct objects to indicate things like – a pen with a notebook or a mobile phone with a handbook.

Pictures Not Showing The Product

The majority of eCommerce products depend on the photographs you display on the site or app. Think like a user, when you cannot see the product of how it’s going to look, how will you buy it? Of course, you won’t! You might switch to the retail stores in the market. The product photography should be such that the user feels inclined on buying the product and then only it will be beneficial for your brand. It should demonstrate the reasons to buy the product.

Hiding Small Prints Of Product 

Whether you believe it or not, detailing makes your product distinctive. For example – if you are having a website selling hand-crafted items, then it should highlight every small detail in the image, so the users can take a realistic view of the product and how it’s going to look.

Loss of Consistency  

Adding a single image to the product will not do much good. Remember, consistency is a crucial aspect of e-commerce product photography. It is important to use proper background, lights, surface propers, and everything else that is needed to be consistent. There should be a consistency showing that the series of images used to display the product is fine-tuned with the overall product pages.

Dangerous Photoshop 

One thing that might dangerously kill your eCommerce business is doing horrible photoshop. It will basically destroy the standard of your product and if the product is displayed in an inappropriate way then you might lose potential buyers. Can you imagine how big damage a single image can do to your brand? So, to avoid this, be real and strategic with your photographs.

Improper White balance

Another common mistake in product photography is not ensuring proper white balance. This balance determines the temperature of the light source and how it actually adds colors to the overall image. Some photographers fail to use the correct light to create a white balance while capturing the product images. And, trust us, it can ruin the overall user experience.

Not Shooting Enough Angles  

When it comes to eCommerce product photography, you need to extend your shots to different angles. A customer would love to explore your product by examining – side-view, closeups, back views, extreme close-ups, texture view, color view, and more. An experienced product photographer will help you capture the perfect shot by shooting the product in enough angles to bring the best.

Improper Focus

One thing that you need to keep in mind in product photography is that the image you are using will help you sell a specific product. So, the image should focus on the product properly. Setting the right camera angle, using the right focal length lens, autofocus mode, and more everything needs to be considered. Use the right camera setting to capture the best product shot. So, when the customer explores the product, they should be able to focus on the product and not anywhere else.

Busy Backgrounds

Well, understand one thing: it is not important to have a professional-grade studio to shoot the product images. But, no matter what type you are using for product photography, backgrounds do play a key role. For example – when you are displaying an eCommerce product with a busy background, no one would be able to focus on the product properly. So, it is important to stick to simple backgrounds with a well-lit space that helps you capture the best shot.

Final Thoughts

Well, these were some of the common mistakes that photographers usually make. If you want to hire professional eCommerce product photography, then you can partner with Product Photo and stand ahead of your competitors.

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If you really want to get your customers hooked, what you need is not just an impressive line of products but also a great set of product photographs. While earlier, business owner clicked the product pictures themselves, lately everyone is going the professional way and hiring product photography for ecommerce. By hiring these services, you can be assured of high quality product photos that would highlight the essential and best features of the products without misleading the customers. Well, of course clicking pictures is no rocket science. Like, photo shoot for amazon requires understanding the need for proper lighting, choosing the best background for the products and getting the perfect angles. An expert would know all this and more and would be able to help you get the best product photos.
If you really want to get your customers hooked, what you need is not just an impressive line of products but also a great set of product photographs. While earlier, business owner clicked the product pictures themselves, lately everyone is going the professional way and hiring product photography for ecommerce. By hiring these services, you can be assured of high quality product photos that would highlight the essential and best features of the products without misleading the customers. Well, of course clicking pictures is no rocket science. Like, photo shoot for amazon requires understanding the need for proper lighting, choosing the best background for the products and getting the perfect angles. An expert would know all this and more and would be able to help you get the best product photos.
If you really want to get your customers hooked, what you need is not just an impressive line of products but also a great set of product photographs. While earlier, business owner clicked the product pictures themselves, lately everyone is going the professional way and hiring product photography for ecommerce. By hiring these services, you can be assured of high quality product photos that would highlight the essential and best features of the products without misleading the customers. Well, of course clicking pictures is no rocket science. Like, photo shoot for amazon requires understanding the need for proper lighting, choosing the best background for the products and getting the perfect angles. An expert would know all this and more and would be able to help you get the best product photos.