You have a business that you want to establish a presence on the Internet. That is, you want a little information about your business to be available on the Internet so that it is easy for people to connect with your business through the Internet.
Your business is already present on the Internet, but now only information about it is available on the Internet. But you want people to be able to order online on your business so that your sales increase. Whether your goal is either of these, in this article you are going to get answers to all the questions related to bringing your business online. ‘How you can take your business online, let’s know STEP BY STEP…
CREATE A WEBSITE FOR YOUR BUSINESS
Whether you are selling your products online or just want to put information about your business on the Internet so that people can contact you. Website is essential for every business.
If you want to make a website just to give information about your business and to make people reach your business, then it will cost you only 2000 rupees in a year. Whereas if you want to sell your business products and services online. If you want people to be able to order online at your business, the cost goes up a bit.
Website is very important for online business and it takes your business to the next level on the internet. Along with this, you must also get the LOCAL SEO of your website. For this, you can contact an SEO company in Jaipur, which provides India’s best SEO service.
CREATE SOCIAL MEDIA PAGES
The presence of your business on social media not only makes your business popular among people but also brings customers for you.
These are some social media sites,
On which you must register your business-
1. FACEBOOK-PAGE
2. TWITTER-HANDLE
3. LINKEDIN PAGE
4. INSTAGRAM PAGE
5. WHATSAPP BUSINESS ACCOUNT
Now many of you may feel that we have created social media accounts, now what to do with them. The answer is very simple. Post what’s happening in your business on your social media accounts. Post videos, such as photos of your business during the festival seasons. My father runs a shop and I created a Facebook page of his shop many years ago, which you can see by clicking here.
UPLOAD BUSINESS-RELATED VIDEOS ON YOUTUBE
Nowadays, what people see the most on the Internet is – VIDEOS.. So if you want more and more people to join your business, then definitely use videos. For this first, you will need a channel. To create a YouTube channel.
After creating the channel, post videos related to your business in it and also give your contact number and business address. If you want, you can also mention RATES, etc. For example, if you have a business in interior designing, then you can post videos of such houses in which you have designed. With this, if the person watching the video likes your work, then he can contact you and take your service.
If you do business with products then you can post videos of products and mention their specialties in it. TIP- YouTube is not the only platform on which you can post your business videos. You also get a good amount of customers by posting videos on FACEBOOK and INSTAGRAM.
SUBMIT YOUR BUSINESS IN Local DIRECTORY
Local search directories are websites where people find businesses in a local area. Including your business in these sites can bring you a good amount of customers. Some such local directories are-
GOOGLE MY BUSINESS
In Google, whenever you type WINE SHOPS NEAR ME or EYE CLINICS IN [CITY] or some such business terms, information about many businesses appears in front of you. You can also show your business to Google in this way so that whenever people in your area need your business, they can contact you. You can do this with the help of Google My Business.
JUSTDIAL LOCAL DIRECTORY
Justdial is India’s largest local search engine. In this also you must register your business.
MAKE AN APP FOR YOUR BUSINESS
It is very important to have an app for your business if you – sell the products of your business online. You have created a website for business, it is a very good thing, but due to the site as well as the app of the business, the customers are constantly in touch with you, due to which the chances of them being loyal become very high, if you say directly, your sales increase, Which gives you more profit.
To create an app, you can contact any ANDROID APP DEVELOPER in your local. Apart from this, I am also in this field for the last 5 years and have developed apps for many businesses. If you want, you can WhatsApp or call on +91 6397311648, and get information about this.
PAID ADVERTISEMENT PROMOTION
If you want to sell a product or any of your services online quickly and you have a limited amount of time available, then you can also promote your business by showing online ads. Or you can contact a Digital Marketing Company in Jaipur to make the online presence of your business.. Keep in mind, in this method your business is promoted only as long as you keep paying. For this, you can use Google ADS, YOUTUBE ADS, or FACEBOOK ADS.
Email Marketing
If I talk about promoting business online, then email marketing is the best way to do it. Through email, you can share your every activity and update your customers. This is the only way of online business promotion which is used for every company, website, blog, and other business work.
There are many ways to promote business, but this method of email marketing is so powerful that once you become successful in it, your business is sure to be 99.9% successful. If you have 1,00,000 subscribers then you can easily earn 10 lakh rupees monthly. The more subscribers you have, the more powerful and strong your business will be. If any website or blog is seen on the Internet, then an email subscription service will be available on each of the sites.
Remarketing /Retargeting Customer
Remarketing is an ideal option, to market the product, in which your product is retargeted in front of those people. People who already know your product. Or have they ever bought your product or they are interested. Whenever a user comes to your website to buy or view something, the cookies present in your website are left in the user’s browser.
After this, wherever he goes on the Internet, he sees your ads. Which keeps the visitor remembering your product again and again. Remarketing is a form of advertising, if it is targeted in the right way, it increases the sales of the product manifold. And it is more effective than PPC.
It automatically increases the conversions manifold. Because whenever you add a new product to your ads, it is shown again to the same user. We can also call it Loyalty Program in other words, because it is visible only to those visitors who already know about your product.
The business will completely change in the coming few years and by changing I mean going online. That’s why times are changing and you should also change as well as the way you do business.
